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Shoreline Medical: A Community-Driven Healthcare Revolution

pwainwright • March 9, 2025

Excerpt from Radio Sidney's Show Peninsula Affairs

Reintroducing the Saanich Peninsula's Shoreline Medical

In a world where healthcare systems often feel impersonal and inaccessible, Shoreline Medical Society is making waves with a model rooted in community involvement and dedicated service. As we heard in a recent episode of "Peninsula Affairs," Shoreline Medical is not just another healthcare facility—it's a lifeline for the Saanich Peninsula community.


Meet Shoreline Medical
Shoreline Medical is unique due to its status as a non-profit, charitable organization. Unlike many healthcare providers, Shoreline actively supports the community through its innovative Doctor of the Day program, among other initiatives. This program provides crucial inpatient care at the Saanich Peninsula Hospital, ensuring that patients without family doctors receive consistent and compassionate medical attention.


Doctor of the Day Program
A standout feature of Shoreline Medical is its Doctor of the Day program, which guarantees hospital care continuity. Initially supported by a rota of family physicians, the program has evolved to include Shoreline doctors and locums working in blocks of time to sustain patient care throughout their hospital stay. This model not only stabilizes hospital operations but also expands the scope of practice for participating physicians.


A Unique Model of Care
Shoreline Medical sets itself apart from privately operated clinics by integrating community service into its model. Physicians at Shoreline are encouraged, if not required, to extend their practice beyond clinic walls. This could be through palliative care, long-term care facilities, or emergency room services, allowing doctors to engage in full-spectrum family medicine.


A Story of Growth and Impact
Since opening in 2016, Shoreline Medical has expanded its operations and influence dramatically. Starting with a handful of dedicated physicians, it now operates clinics in Sidney and Brentwood Bay, serving thousands of patients and sustaining community healthcare services. This growth has established Shoreline as a key player in the provincial healthcare landscape, inspiring similar initiatives across British Columbia.


Funding Challenges and Future Goals
Despite its successes, Shoreline Medical faces financial hurdles. As a charity, it relies heavily on community donations to maintain and expand its services. With an estimated shortfall of up to $400,000 annually, Shoreline is launching a fundraising campaign to ensure long-term sustainability. The funds raised will support the recruitment of more healthcare professionals, the expansion of maternity and youth services, and the maintenance of essential programs like the youth mental health clinic.


Strengthening a Community Pillar
Shoreline Medical's commitment to bringing every member of the Saanich Peninsula community under its healthcare umbrella is ambitious yet vital. The organization's board and staff strive to ensure that every resident has access to a primary care provider. This vision not only supports individual patients but also bolsters community health resilience.


Conclusion
Shoreline Medical is more than a medical clinic—it's a testament to what can be achieved when a community rallies around healthcare as a shared responsibility. The upcoming fundraising campaign is an opportunity for residents to invest in a model that has proven its value and necessity. The Shoreline Medical team, including Dr. Andrea Lewis, Dr. Christopher Dowler, Dr. Sienna Borden, and fundraiser Karen Morgan, are enthusiastic about the future, hopeful that with continued support, they can turn their vision of comprehensive community health into a reality for all.



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